Orality and Literacy: The Technologizing of the Word - Walter J. Ong

Dive into the narrative of Orality and Literacy: The Technologizing of the Word - Walter J. Ong and discover a unique literary experience. Developed for readers who appreciate an engaging story and quality writing, this book is an essential addition to your bookshelf, guaranteeing hours of pleasure and intellectual discovery.

Literary Quality and Reading Experience:

• High-Intensity Narrative: This classic work explores the important differences between oral and literate cultures, and provides a brilliant and lucid description of the intellectual, literary, and social effects of writing, printing, and electronic technology. Throughout this study, Walter J. Ong offers a fascinating insight into the oral genres existing worldwide over time and analyzes the emergence of philosophical and scientific thought. The author reflects on the impact that studies on orality and literacy have not only on literary theory and criticism, but also on our understanding of what it means to be human and to be aware of oneself and others.
  This is the book every reader—every writer, every speaker—should read.
  “Professor Walter Ong’s book explores some of the most profound changes in our cognitive processes, our personality, and our social structures, resulting, at different stages of history, from the development of speech, writing, and printing. Furthermore, the author projects his analysis into the future, the age of electronic mass media. [...] The cumulative effect of this book is fascinating. Read it. Literature will never be the same again. Neither will the reader.”
  Robert Giddings, Tribune
• Edition of Excellence: Published by Imprensa da Universidade de Lisboa, ensuring a quality finish and a fluid reading experience from the first to the last page.
• Immersive Reading Experience: The structure of the work allows for total immersion in the plot, ideal for moments of leisure or study, without distractions.
• Design and Ergonomics: Ergonomic format that facilitates handling, making reading comfortable for long periods.

Don't miss the opportunity to add this work to your collection. Buy it now and guarantee an unforgettable read!